Digital Engagement
By G&A  

Media is now on demand and more geared to the individual consumer’s needs. More audiences access content via digital platforms and the mobile screen has become the most important screen. We assist our clients with transitioning their brand and communications strategies to a digital and social media platform. Content is key and we’re passionate about influencing trends, shaping conversations and connecting brands with people. Not by only driving social media conversations but also by joining them and becoming a part of the online community. This is where engagement begins. From likes, comments, hits, shares, replies, retweets, favouriting, you name it, we aim to provide tangible results that build lasting relationships and brand followers.

Effective digital engagement means embracing technological innovation. We therefore don’t just build websites and develop apps, we extend K.I.C.K.© to formulating powerful online and on-the-go strategies for engaging critical audiences. From design functionality and brand aesthetics to SEO and content creation to usability and engagement, our technical and creative teams pull together to generate the web and app solutions for a range of clients. This is an integrated production of web developer, designer, brand specialist, content manager, digital media specialist and technical partner. We work together to focus on current client needs while projecting future user needs to provide the ongoing support and management for optimal results.


The Value Of A Brand In A Lockdown: Zero Demand, No Market Access, Dried Up Cash Flow, What Now?

Operating in the current COVID-19 crisis is analogous to periods in history when economic turbulence, disparities in supply & demand and constrained market access challenged the entire notion of free enterprise. How does a brand or product remain desirable when consumers are reprioritising what they deem to be essential or … Read the rest

Operating In The New Isolation Economy: Covid-19 Brand Survival

As the Novel Coronavirus (Covid-19) forces Barbadians to retreat indoors, impacting on the viability of many local businesses, there is a burgeoning sub-economy of isolation-friendly global businesses thriving. The stock prices of brands such as Netflix, Blue Apron, Zoom and Peleton have all surged. But this newfound prosperity may be … Read the rest

Just Make Inspiring Advertising

Dismantling the advertising industry

As artificial intelligence continues its stealthy but effectual penetration into our lives, an uninspired gloomy picture emerges. It’s one that prophesizes a world void of cultural and creative paradigms. Art and poetry will become inconsequential and consumers will be plugged directly into product inventory with no … Read the rest


G&A Communications Inc.
1st Floor, Suite 201, The Atrium, Sky Mall Road, Haggatt
Hall, St. Michael,
Barbados, W.I. BB11059.

Tel              (246) 437-2214 Email         info@gacaribbean.com Website  https://www.gacaribbean.com


G&A Communications (Jamaica) Ltd.
#16 Devon Square, Kingston 10,
St. Andrew, Jamaica

Tel (876) 818-5835


234 Lance Gibbs and Irving Sts.
Queenstown, Georgetown

Tel +592 226 0947


New Kings House
136 – 144 New Kings Road
London, SW6 4LZ

Tel +44 (0)20 8144 2358


Tel +971 050 2041479